For Sellers

Getting Ready to Sell

Learn how your agent will design a marketing plan to ensure your property gets maximum exposure.
Selling a home takes preparation, organization and professional marketing. This section will walk you through all the things you need to know to be fully prepared to sell your property, from understanding the housing market to choosing a real estate agent that will handle your home listing.

Selecting a Listing Agent

During the home selling process, a good real estate agent is worth their weight in gold. Choose an agent who is an expert on all things real estate in your neighborhood: they should know your community, the home upgrades necessary to attract buyers, and all the intricacies of the transaction. From marketing your home to negotiating a price and closing the deal, the right agent for your needs will get it done right

Determining Property Value

Buyers will “come on down” when “the price is right”! Set your asking price too high, and your house will be passed over; set it too low, and you could lose thousands on the sale. Determining the right home price is much more a science than an art, and emotional factors should not stand in the way of sound financial judgment

Market Analysis

When it comes to setting an asking price, a Comparative Market Analysis (CMA) is crucial in determining the fair market value of your home. Provided by your real estate agent, the CMA will tell you everything you need to know about your local housing market, how much similar homes are fetching in your neighborhood, and whether you’re dealing with a seller’s market.

Calculating Expenses & Costs

Be sure you've budgeted for all the expenses related to the sale of your house. You’d be surprised to learn how many costs can be overlooked during the home selling process: legal fees, tax adjustments, inspections and repairs, and even moving costs can really add up on your way to closing day.

Access your equity

Downsizing is an excellent way to convert your home equity into capital that you can put towards what your family needs (like a vacation home or a better retirement lifestyle). Whatever your goal, don’t forget that in some cases, swapping a 3,500 sq. ft. split-level in the suburbs for a 1,800 sq. ft. space in the heart of downtown may leave you with little financial room to spare. It’s best to assess the value of your home and any desired properties with your REALTOR® first.

Travel more, mow less

One key benefit that attracts homeowners to townhouses and condos is the convenience of maintenance-free living. Less space means less time spent cleaning. Sure, you’ll still have to do laundry, but to permanently cross off outdoor chores from your to do list might be just the incentive you need to include the yard tools in the sale of your property. Plus, you may be inspired to use all your new free time to take a well-deserved holiday. Or two. The best part is, no one will know you’re on vacation by the state of your front yard.

Accessibility and comfort

Moving to a smaller home, townhouse or condo can also provide you with the added benefit of stair-free living. In fact, developers are responding to the increased demand for accessible living spaces by building single-level suites and properties with residential elevators so that homebuyers can move into a space that will allow them to age gracefully and comfortably.

Eliminate empty room syndrome

How many rooms does your home have? Of those, how many of them do you actually use? Take a tour around your home and assess how much space you use on a regular basis. If it’s 100%, stay put; if it’s 65% or less, you could be suffering from empty room syndrome. The average size of a home has almost doubled in the past 30 years, yet the average family size keeps on shrinking. Having too much space creates an imbalance that costs more than just time and money—it also means there’s more stuff to organize and dust.


The size of your new home isn’t the only thing that matters. When you’re planning to scale down your square footage, consider choosing a location that brings you closer to the places you regularly go—family, friends, work, shops—so that you’ll cut back on travel time and expenses. Better still, opt for an area that takes it a step further and places everything within walking distance; your heart will thank you for it.

Think green

Corporations downsize to save money – why not follow their example? A smaller space can mean reduced mortgage payments and taxes. Less square footage requires less heat, light and AC, which means you’ll spend less on energy. It all adds up to savings that can help the environment and keep some cash in your pocket.

Peace of mind

Most people have discovered that the longer downsizing is put off, the harder it gets. Savvy homebuyers start thinking about finding a smaller property long before the last child leaves the nest – or maintenance-free living becomes a necessity. A large number of townhouse and condominium communities offer on-site features that few detached dwellings do. From fitness centres to party rooms to guest parking, you can simplify your surroundings while still enjoying the comforts of living large. Best of all, condos provide the added benefit of entryway video monitoring and, in many cases, a concierge.

Reduce, reuse, rejuvenate

The benefits of reducing your living space increases exponentially when you combine them with clearing out the clutter, opting for multipurpose furnishings and fully exploring what you want out of a home. Many downsizers who dreaded moving into a smaller home are enjoying a freedom they haven’t experienced since long before the kids arrived.

While downsizing can be a daunting task, it can be used successfully to help you increase cash flow and convenience – and enjoy a simpler way of living.

The upside of downsizing

In business, downsizing isn’t a word that anyone wants to hear, but in real estate it provides homeowners with a wealth of opportunities. Every year, millions of people are electing to purchase a property that’s smaller than the one they currently own. Whether you’re switching to a smaller space because the size of your family is changing, or you want a lower-maintenance home for retirement, there are plenty of upsides to downsizing.

Trademarks owned or controlled by The Canadian Real Estate Association. Used under licence.